From Yahoo Finance: 2025-04-30 17:34:00

Snap shares dropped significantly on Wednesday due to potential advertising challenges once the de minimis tariff exemption closes. While revenue increased by 14%, Snap withdrew its second-quarter guidance due to an uncertain economic environment. Snap cited the de minimis exemption as a potential issue impacting advertisers, leading to a 16.9% stock decline. Other companies affected by the exemption, like Shein and Temu, have raised prices. Despite positive Q1 results, Snap’s Q2 guidance was pulled due to macroeconomic uncertainty affecting ad revenue. The Trump administration plans to close the exemption for low-value Chinese imports. Snap stock fell 12.43% before closing.



Read more at Yahoo Finance: Snap stock craters after it reveals an $800 tariff loophole could endanger more than $1 billion in ad revenue