Freelance Platforms Market Size to Surpass USD 21.6 Billion

From GlobeNewswire: 2025-05-09 09:00:00

The freelance platforms market was valued at USD 5.2 billion in 2023 and is projected to reach USD 21.6 billion by 2032, with a CAGR of 17.18% from 2024 to 2032. Major players include Upwork, Fiverr, Toptal, Freelancer.com, and more. The market is driven by the demand for flexible work and remote collaboration.

In the United States, the freelance platforms market was valued at USD 1.3 billion in 2023 and is expected to grow to USD 5.2 billion by 2032, with a CAGR of 16.91%. The gig economy is impacting the U.S. GDP, with tech-based sectors like IT and design seeing growth in freelance work.

The platform segment leads the freelance market, accounting for over 54% of revenue in 2023. Platforms connect freelancers and clients, allowing for easy access to job opportunities. The services segment is expected to grow rapidly, offering tech and managed services to support freelancers.

Project management and web & graphic design are driving growth in the freelance platforms market. The project management sector benefits from specialized expertise, while the web and graphic design industry is growing due to the shift towards digital marketing strategies.

Freelancers make up 55% of the market’s revenue, with young professionals aged 18 to 34 leading the freelance trend. Companies are turning to freelancers for flexibility and cost-efficiency, particularly small and medium employers and startups. The freelance market is expanding as more professionals express interest in freelancing. Freelance platforms offer employers a way to find talent without committing to full-time employees. North America dominates the market with 32% revenue share, attributed to the rise of the gig economy. Asia-Pacific is the fastest-growing region due to demand for remote work. Recent developments include Fiverr Business and Upwork Project Marketplace.



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