The battle for gaming data is on.
From Cointelegraph
June 8, 2025 11:00 AM:
The global gaming industry is transforming player data into valuable insights, with over 3.4 billion players contributing $177 billion in yearly revenue. Gameplay logs provide deep behavioral insights, shaping machine learning and real-time AI systems for applications like delivery drones and smart-grid systems.
Regulations like the EU’s AI Act aim to set standards for data collection and processing, banning emotion-recognition at work and predictive policing. Zero-knowledge proofs (ZKPs) may become standard practice for data exchange, ensuring proof of origin and consent flows for international data.
Cosmetic items in games lose appeal over time, while structured behavioral data sets become increasingly valuable. Insurers license “risk fingerprints” from games, and AI and Web3 gaming are identified as key focus areas for 2025. Studios are already using gameplay data for balancing maps and generating content with minimal human input.
Transparency is crucial for player trust, with 30% of developers viewing generative AI as harmful. Players want to see exactly how their data is used and who benefits from it. Telemetry from games offers valuable insights into cognition under stress, with potential value across sectors.
Forward-looking studios are building sovereign data vaults and linking smart contracts to synthetic assets, enabling real-world systems to license gameplay behavior. This paradigm shift in the gaming industry is already underway, with valuable data streaming out of game servers every hour.
Read more at Cointelegraph: The battle for gaming data is on.