From Yahoo Finance: 2025-06-10 10:28:00

CarrierSource has introduced Shipper Intent Data, a groundbreaking feature offering real-time insight into shipper behavior for carriers and brokers to capitalize on demand efficiently. With over 75,000 reviews, the platform attracts 400,000 monthly visitors, including major industry players like Ikea and Costco.

Shipper Intent Data enables smarter conversations with shippers by revealing their active search for capacity, aiding in prospecting and account management. Early adopters have seen efficiency gains, narrowing outreach and protecting existing business. The tool also provides weekly shipper activity reports, highlighting shifts in demand trends across various markets.

Search activities for truck capacity saw a slight recovery, with power-only capacity searches increasing significantly. The top five freight markets include Dallas, Houston, and Atlanta, with port markets gaining momentum. Rising international container volumes at U.S. ports are expected to drive increased demand for truckload capacity in the short term.

The strategic advantage of Shipper Intent Data lies in transforming passive interest into closed business for carriers and brokers. By identifying actively evaluating shippers, sales teams can prioritize outreach and engage with prospects when they are in need of services.

Read more: CarrierSource launches Shipper Intent Data to revolutionize freight sales