Kraft Heinz focuses on measuring AI value with strategic partnerships and internal AI engine
From Yahoo Finance: 2025-06-16 11:21:00
Enterprises like Kraft Heinz are focused on identifying the right AI use cases and measuring business value. They balance quantitative assessments with qualitative feedback to track success and refine initiatives. With more attention on AI, tech leaders are under pressure to choose scalable projects that align with strategic goals. Kraft Heinz reorganized its technology structure to drive innovation and address revenue declines. They are leveraging strategic technology partners like Microsoft and Snowflake to improve efficiency and productivity. The company developed an internal AI engine, KHAI, to democratize AI access and streamline operations. The engine, now known as PlantChat, is used across the manufacturing ecosystem to assist in decision-making processes.
Read more at Yahoo Finance: How Kraft Heinz measures AI project value