Financial services shift to AI and holistic risk decisioning strategies, focusing on proactive measures.

From Yahoo Finance: 2025-06-22 15:11:00

Financial services sector faces a pivotal moment in 2025, shifting towards AI, data orchestration, and holistic risk decisioning strategies. Reactive risk management is no longer sufficient; proactive, AI-driven strategies are needed. Integrating fraud and credit risk decisioning improves efficiency and customer experiences. Investment in unified decisioning platforms is crucial for enhancing risk assessment accuracy. AI adoption is accelerating, but data integration remains a challenge. Organizations should start small and scale smartly with AI projects for measurable impact. US and Canadian banks lead AI adoption, while EMEA banks face compliance and security concerns. The focus should not only be on reducing risk but also on unlocking new opportunities for innovation and growth. AI can enable proactive engagement, tailored offers, and hyper-personalization for increased customer value and loyalty.



Read more at Yahoo Finance: Provenir’s Carol Hamilton on credit risk decisioning, fraud prevention and reward