Puma appoints Andreas Hubert, an Adidas veteran, as new COO effective Sept. 1. Hubert will oversee global sourcing, sustainability, product development, IT, and logistics. The move aims to streamline responsibilities within Puma’s management board, shifting sourcing, IT, and logistics under the COO.

CEO Arthur Hoeld welcomes Hubert, praising his expertise in IT, sourcing, and supply chain management. Hubert’s 20-year tenure at Adidas, including senior leadership roles, prepares him to optimize Puma’s global operations and drive digital transformation. The company aims to enhance supply chain resilience and customer-centric operations for future growth.

Puma surprises markets with lower-than-expected second-quarter results, leading to a reduced outlook for the full year. Sales fell by 2% in currency-adjusted terms from April to June, totaling 1.94 billion euros. Overall, sales for the first half of 2025 decreased by 1% compared to the same period last year, reaching 4.02 billion euros.

Read more at Yahoo Finance: Puma Poaches Adidas Veteran Andreas Hubert For Chief Operating Officer Role