Booking Holdings Inc. (BKNG) is a key player in online travel services, with brands like Booking.com and Priceline. Valued at $184.9 billion, BKNG allows users to book travel reservations, accommodations, and more. Shares have outperformed the market, with a 48.9% gain in the past year and a 14.8% rise in 2025.

In comparison to the Amplify Travel Tech ETF (AWAY), BKNG has seen better returns, up 16.2% in the past year and beating the ETF’s 2.5% gain YTD. On Jul. 29, BKNG reported Q2 results, with an EPS of $55.40 surpassing expectations. Analysts predict an 18% EPS growth to $220.74 for the fiscal year ending in December.

Despite closing down over 1% after Q2 results, BKNG has an impressive earnings history, beating estimates in the last four quarters. Among 37 analysts, the consensus is a “Moderate Buy,” with a mean price target of $6,083.67, representing a 6.7% premium to current levels. Cantor Fitzgerald analyst reiterated a “Hold” rating with a $5,660 price target on Aug. 20.

Read more at Yahoo Finance: Are Wall Street Analysts Predicting Booking Holdings Stock Will Climb or Sink?