Global crypto markets experienced a significant sell-off, but Eightco Holdings (NASDAQ: ORBS) surged 16.6% while Bitcoin and Ethereum plummeted. Total crypto market capitalization fell 9.46% to $3.84 trillion, with Bitcoin dropping below $112,500 and Ether tumbling over 12% to $3,816.

Despite the market turmoil, Eightco Holdings stood out as a rare winner, jumping 16.59% to $9.84 with $164 million in value traded. The company focuses on digital commerce, blockchain infrastructure, tokenized loyalty, and retail payment systems, bridging Web2 businesses and blockchain technology.

Backed by major investors like Kraken, CoinFund, and Brevan Howard, Eightco Holdings unveiled a new AI authentication pilot program aiming to redefine enterprise security and digital identity verification. The initiative positions Eightco as a potential trust layer for global AI systems, driving its stock price surge.

Originally founded in 1966 as Cryptyde, Inc., Eightco Holdings operates in e-commerce cash flow, inventory management, and custom packaging across North America and Europe. The company recently rebranded its ticker to ORBS after raising $270 million for a Worldcoin-based treasury strategy and shift towards AI-driven identity solutions.

Read more at Yahoo Finance: Crypto stock emerges as rare winner amid market crash