In 2025, bitcoin treasury companies (BTCTC) are facing massive investor losses, with share prices tumbling even before the recent plummet in bitcoin’s price. Losses range from 38% to 94% over the past three months for some BTCTCs like Strategy and KindlyMD (NAKA).

Following a wave of BTCTCs going public, the market has seen significant declines, with some companies facing delisting threats. Executives like Metaplanet’s CEO Simon Gerovich and KindlyMD’s CEO David Bailey have been active on social media defending their business models amidst stock plunges.

Despite the challenges, some BTCTCs believe they are now in a position to move forward and achieve long-term success. CIO Ben Werkman of Strive (ASST) highlighted the importance of achieving scale and deep value territory valuations for long-term investor bets.

While the future remains uncertain for BTCTCs, the current sentiment is negative. Achieving the success of early mover Strategy will require more than just a rising bitcoin price. The market is in a state of flux, with companies facing scrutiny and challenges in the current crypto winter.

Read more at Yahoo Finance: Bitcoin Treasury Companies Struggle to Halt Plunge