From Fortune:

As nicotine pouches explode in popularity, Senate Majority Leader Chuck Schumer urged federal agencies to crack down on ZYN due to its appeal to young people and influencers. With over 800 million units sold in early 2022 and profits soaring, PMI’s acquisition of ZYN’s parent company and big tobacco’s increasing promotion of smoke-free products reflect a shift in the market. Meanwhile, dental concerns and the CDC highlight the dangers of nicotine in young people, and experts such as Dr. Panagis Galiatsatos warn that ZYN could lead to lifelong addictions among the younger generation.



Read more: Chuck Schumer is concerned that Gen Z “Zynfluencers” could fuel tobacco industry