Beyond Meat’s shares have skyrocketed, more than doubling and rising over 92%. The surge in stock price comes after plummeting to all-time lows a week ago, closing at 52 cents per share on Oct. 16. Investors are excited about the company’s increased product availability at Walmart and the launch of a direct-to-consumer website.

Roundhill Investments adding Beyond Meat to its Meme Stock ETF has been a major driver of the recent rally. Meme stocks, which gain popularity through social media hype rather than financial performance, have drawn investor attention throughout 2025. Beyond Meat, once a Nasdaq darling in 2019, has struggled recently with weak demand, leading to a 15% drop in net revenue in the first half of this year.

Last week, Beyond Meat’s stock price took a hit after the expiration of lock-up restrictions on some of its shares. The move was part of a plan to reduce debt and extend the time until its debt matures. Shareholders were previously prevented from selling their stock, but now have the freedom to do so.

Read more at Yahoo Finance: Beyond Meat shares sizzle on Walmart deal and meme stock interest