From Money Magazine:

– Super Bowl commercials are a prime example of advertisers using subversive strategies to attract investors. Social media and short attention spans have led to punchy, exciting commercials rather than informative ones. Hyped, fear-based messages push quick decisions from investors.

– Advertisers use tactics like FOMO and urgency to make investors act fast. Celebrity endorsements and familiarity also sway investor decisions. In the crypto space, even celebrities’ endorsements of crypto have backfired. Tune out the noise by revisiting long-term financial goals and limiting social media exposure.

– Assess finances quarterly to make rational decisions. Deliberately limit time on social media and curate news feeds to filter out unnecessary information. Seek alternative views and don’t rely solely on ads or social media for investment decisions.



Read more: Super Bowl Commercials May Quietly Change the Way You Invest