Eggs Up Grill plans to expand in metro Atlanta, Georgia, offering over 25 new franchise territories. With 15 locations already in the state, the brand seeks multi-unit operators and local business owners to join. CEO Ricky Richardson sees Atlanta as a prime opportunity for growth, focusing on areas like Athens and Lawrenceville.

The breakfast and lunch brand has seen significant growth, with a 40% increase in restaurant volumes since 2019 and 19 quarters of same-store sales growth. Average unit volume exceeds $1.5m, with a menu featuring omelettes, burgers, and mimosas. Franchisee Antwan Aiken praises the brand’s strong economics and community focus.

Eggs Up Grill aims to build a network of neighbourhood restaurants in Atlanta, prioritizing areas like Cartersville and Gainesville. The brand’s menu includes a variety of breakfast and lunch options, with average check prices under $15. The company emphasizes support for franchisees and a strong reputation in the community.

Read more at Yahoo Finance: Eggs Up Grill looks for Atlanta growth with more than 25 franchise territories