Ford CEO Jim Farley announced a $19.5 billion writedown on EV assets, marking the biggest EV retreat in the industry since Trump’s auto-policy changes. Farley acknowledged the struggle to catch up to Tesla and Chinese EV makers, leading Ford to ditch unprofitable models. Challenges arise from differing regulations globally, forcing automakers to tailor vehicles for different markets. Ford is partnering with Renault to build affordable EVs for Europe and aims to release a $30,000 midsize electric truck in 2027. As U.S. EV sales dropped post-Trump policies, automakers like GM and Ford are focusing on hybrids to navigate the changing landscape.

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