How OpenAI’s Sora Video Tool Could Change Hollywood

From PYMNTS:

OpenAI’s new tool, Sora, transforms text into high-quality videos, potentially disrupting Hollywood by outperforming other AI video generators. Filmmaker Tyler Perry reportedly halted an $800 million studio expansion due to concerns over job impacts from Sora’s capabilities. Generative AI is predicted to displace roles and force studios to rethink production costs in the next few years.

Sora is part of a series of AI tools causing concern in the film industry, highlighted during the Hollywood writers’ strike. The Writers Guild of America now mandates informing writers if content was AI-produced. However, screenwriter Neil Chase notes that AI struggles to generate good screenplays, indicating Sora cannot replace human creativity entirely.

Some view Sora as a new tool for Hollywood, reducing time and costs of movie production. It could help in generating master shots, improving editing efficiency, and reducing development costs. The founder of Center For Advanced Preparedness and Threat Response Simulation believes Sora will drive efficiency and streamline movie-making processes similar to how Microsoft Copilot aids in the office world.



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