Coinbase plans to expand stablecoin offerings and onchain adoption globally in 2026, aiming to become the #1 financial app worldwide. The company will focus on scaling stablecoins, payments, and automation, harnessing its Ethereum layer-2 network Base and Base App to bring the world onchain.

David Duong, Coinbase’s Global Head of Investment Research, highlights regulatory clarity and institutional adoption as driving factors for crypto becoming part of the financial core. He predicts growth in spot crypto ETFs, stablecoins, and tokenization in 2026, with ETF approval timelines compressing and tokenized collateral becoming more recognized.

Despite Coinbase’s positive 2025, some industry commentators caution against hyperbolic statements, suggesting that true adoption should focus on solving real problems rather than just moving users onchain. Anndy Lian emphasizes Coinbase’s strengths in infrastructure like custody and fiat rails, stating that enabling others’ use cases is key for realistic aims.

Lian predicts a shift towards user-centric utility in the wider cryptocurrency industry in 2026, prioritizing relatable, non-speculative applications. Examples include travel platforms with cross-border rewards, supply chain tracking for ethical sourcing, and healthcare data interoperability. Enterprise adoption in finance, healthcare, and supply chains will mature, but success depends on interoperability and regulation.

Read more at Yahoo Finance: Coinbase Targeting Stablecoin Growth, Onchain Adoption in 2026: Brian Armstrong