Buy now, pay later (BNPL) services are rapidly gaining popularity, with around 90 million Americans using them. Affirm, a top BNPL provider, is experiencing solid growth as consumers favor short-term no-interest loans over credit cards. Affirm’s gross merchandise volume is on the rise due to partnerships with major e-commerce platforms and integration into digital wallets. Gen Z and millennials are shifting towards BNPL, with more than half using it over credit cards. Affirm differentiates itself by offering interest-free short-term installment loans and longer-term loans with simple interest rates. Affirm’s partnerships and profitability make it an attractive stock option amid rising BNPL adoption.
Read more at Nasdaq: The Best Buy Now, Pay Later (BNPL) Stock to Invest $500 in Right Now
