InterContinental Hotels Group (NYSE: IHG) faced a crisis in 2020 due to the pandemic, but has since rebounded. The company is focusing on expanding its Holiday Inn brand globally. Competitors like Marriott and Hilton are also vying for market share. InterContinental is targeting growth in China, with over 1,400 hotels planned.
InterContinental is incorporating technology into its operations, appointing an executive to guide its AI strategy. AI will enhance revenue, streamline operations, and improve the traveler experience. The company aims to upgrade its midmarket reputation in the Americas and expand its luxury offerings.
InterContinental’s growth initiatives could boost shareholder returns. The company aims to compete with Marriott and Hilton by emphasizing luxury properties. The Voyager Portfolio plans to add shares of InterContinental once trading guidelines allow.
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Read more at Yahoo Finance: Can InterContinental Hotels Be the Leader of the Pack?
