Kraft Heinz planned to split into two companies in September 2025, but CEO Steve Cahillane announced a pause on the separation to focus on returning the business to profitable growth. The company will invest $600 million in the U.S. business for marketing, sales, and research. Warren Buffett expressed disappointment in the split decision.
Investors initially supported the 2015 merger, but Kraft Heinz faced challenges with declining U.S. sales and brand write-downs. Berkshire Hathaway, under CEO Greg Abel, is unwinding its 28% stake in Kraft Heinz. Analysts believe the company needs significant changes for sustainable growth under new CEO Steve Cahillane.
Cahillane previously led Kellogg through a breakup and Kellanova until its sale to Mars. Despite positive quarterly earnings, Kraft Heinz shares fell due to uncertainty about the company’s standalone condition. Analysts expressed concerns over the company’s ability to operate independently in the future.

Read more at CNBC: Kraft Heinz pauses work to split the company, says challenges ‘fixable’