BIC had a challenging year in 2025, with net sales of €2,090m, a 0.9% decline at constant currency. Adjusted EBIT was €283m, adjusted EPS at €4.74, and Free Cash Flow at €222m. The outlook for 2026 includes improving organic net sales trends, a slight EBIT margin expansion, and stable Free Cash Flow. Shareholders will receive a dividend of €2.40 per share for 2025 and a share buyback program of up to €40m. CEO Rob Versloot is confident in BIC’s future growth and value creation.
In the Human Expression division, net sales were down 6.3% in 2025 at constant currency, mainly due to poor performances in the US and Latin America. Flame for Life division saw net sales decline by 6.7% at constant currency, impacted by weak performance in North and Latin America. Blade Excellence division’s net sales increased by 15.7% at constant currency, driven by Tangle Teezer.
BIC’s financial figures show a decrease in gross profit margin from 50.2% in 2024 to 48.8% in 2025. Adjusted EBIT margin declined from 15.6% to 13.6%. Non-recurring items in 2025 amounted to €127m, mainly due to disposal and discontinuation of certain activities. The net cash position at the end of 2025 was €234m, a €45m increase from the previous year.
2025 Free Cash Flow generation was €222m, a decrease from €271m in 2024. The net cash position at the end of 2025 was €234m, an increase of €45m from the previous year. Shareholders’ remuneration for 2025 included a total dividend of €127m and a share buyback program of €40m executed by Société BIC.
BIC’s Board of Directors underwent changes in 2025, appointing new members and co-opting four new directors. The renewed leadership team includes new executives who have joined in the past year. Strategic actions initiated in 2025 include the sale of Cello activities in India and the discontinuation of Rocketbook and Skin Creative activities.
BIC’s full year 2025 results were approved on February 24, 2026, with a focus on delivering high-quality, affordable products. The company’s commitment to sustainability and innovation has established BIC as a global leader in stationery, lighters, and shavers.CEO Rob Versloot and CFO Grégory Lambertie will present BIC’s results in a webcast and conference call on February 25, 2026.
2026 outlook for BIC includes improving organic net sales trends, a slight expansion in adjusted EBIT margin, and stable Free Cash Flow. Key financial figures for BIC include a net sales decline of 0.9% at constant currency in 2025, adjusted EBIT of €283m, and adjusted EPS of €4.74.
Read more at GlobeNewswire: BIC: FULL YEAR 2025 RESULTS