META’s New Video Player on Facebook to Boost Engagement
From Nasdaq: 2024-04-04 11:25:00
Meta Platforms, now known as META, is launching an improved video player on Facebook to enhance user experience. The new player combines Reels, longer videos, and Live content in a vertical orientation for seamless viewing. This feature will debut in the US and Canada before going global. META aims to boost engagement and provide more monetization opportunities for creators.
The updated video player on Facebook offers enhanced video recommendations and new controls for a better viewing experience. META is focusing on expanding Reels content to meet user demands and compete with platforms like TikTok. The company is leveraging gen AI technology to enhance user experience and improve various features across its apps, including Messenger and Instagram. META is also rolling out new AIs to enhance search functionality and user engagement.
META currently holds a Zacks Rank #2 (Buy) with strong revenue expectations for the first quarter of 2024. The company anticipates total revenues between $34.5 billion and $37 billion, with significant year-over-year growth. Other top-ranked stocks in the technology sector include NVIDIA and Synopsys, both sporting a Zacks Rank #1 (Strong Buy) and showing strong performance year to date. The outlook for META and the broader tech sector remains positive, with opportunities for growth and profitability.
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