From NASDAQ: 2024-04-10 07:10:00

Apple (NASDAQ: AAPL) shareholders are seeing negative returns in 2024, unlike Microsoft (NASDAQ: MSFT) and Amazon (NASDAQ: AMZN) peers with gains of 23% and 14%. Apple’s focus on hardware sales may be affecting its growth outlook compared to service-oriented competitors, but its brand strength and user base are valuable assets for a potential recovery. Despite lower short-term growth forecasts, Apple’s recent earnings showed resilience with 2% sales growth and increased profit margins. The stock’s discounted price may appeal to investors cautious about the market rally.

Investors weighing a $1,000 investment in Apple should consider the Motley Fool’s 10 best stock picks for potential high returns. Apple wasn’t on the list, but the Stock Advisor service offers guidance on portfolio building and provides new stock picks monthly. Despite Apple’s current challenges, its cash flow, profit margins, and brand suggest a rebound could be on the horizon. John Mackey, former Whole Foods Market CEO, and board member at Amazon, has positions in Amazon and Apple. The Motley Fool recommends Amazon, Apple, and Microsoft.



Read more at NASDAQ: Down 12% This Year, Is Apple Stock a No-Brainer Buy?