Digital Asset Management Market Worth $10.3 billion by
From GlobeNewswire: 2024-05-03 10:00:00
The global Digital Asset Management Market is projected to grow from $5.3 billion in 2024 to $10.3 billion by 2029, with a 14.0% CAGR. The shift to remote work has boosted DAM adoption for centralized, collaborative access to digital assets. The market dynamics include drivers, restraints, and opportunities for AI automation and high-quality assets in e-commerce.
The services segment of the DAM market is expected to see the highest CAGR as it offers a wide range of offerings to help organizations manage and maximize their digital assets. SMEs are projected to grow at a higher CAGR, recognizing the importance of efficient asset management for success in the market.
In the marketing & advertising segment, DAM systems play a crucial role in centralizing and organizing assets like images and videos. These solutions save time, improve collaboration, and ensure brand consistency. DAM analytics also provide insights to optimize marketing campaigns for better engagement and ROI.
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