From CNBC: 2024-06-07 09:00:01

Apple unveils its Vision Pro virtual reality headset at its Worldwide Developers Conference, hinting at new AI features. This year’s conference is highly anticipated, with a focus on AI strategy to compete with rivals Nvidia and Microsoft. Apple is expected to reveal its long-term vision regarding generative AI implementation across consumer devices.

A preview of improved AI features for Apple’s Siri was demonstrated by OpenAI last month, showcasing capabilities like fluid conversation and singing. Apple may partner with OpenAI to enhance Siri’s functionality. However, concerns over data security and privacy require careful consideration before adopting external AI technologies. Hallucinations and inaccuracies still plague large language models, emphasizing the need for caution.

Apple positions itself as a leader in AI advancements, emphasizing on-device capabilities powered by its own chips. By running AI models on its devices, Apple aims to differentiate itself with seamless hardware-software integration, privacy focus, and industry-leading neural engines. Research on efficient language models and potential integration with Apple’s M2 Ultra chips highlights the company’s commitment to privacy and user control.

Apple’s long-term AI strategy will be a highlight of the Worldwide Developers Conference, showcasing the company’s focus on improving user experiences with innovative AI features. The event will address the future of AI at Apple, including the potential partnership with OpenAI and advancements in language models. Attendees can expect a deep dive into Apple’s AI vision and the incorporation of AI across its product ecosystem.



Read more at CNBC: Apple to show its vision of the AI-powered future at WWDC 2024