Linda Yaccarino of X makes team changes under pressure from Elon Musk

From Investing.com: 2024-06-23 01:15:31

The chief executive of social media platform X, Linda Yaccarino, has made changes to her team under pressure from owner Elon Musk to improve sales and reduce costs, according to the Financial Times. She fired her right-hand man, Joe Benarroch, who previously worked at NBCUniversal before joining X.

Nick Pickles, X’s head of global government affairs, will take on the responsibilities previously held by Benarroch, including overseeing global communications, as reported by the FT. The shuffle comes as tensions between Musk and Yaccarino rise amidst the company’s financial struggles.

To address X’s financial challenges, Musk enlisted Steve Davis from his Boring Company to review the platform’s finances and performance management, the FT stated. Yaccarino’s efforts to stabilize the company’s financial health have prompted the reshuffling of key team members.



Read more at Investing.com: Yaccarino shakes up X amid Musk’s pressure on costs, FT says By Reuters