Apple unveiled Apple Intelligence to enhance AI capabilities, offering leading models for free.

From Nasdaq: 2024-06-29 14:00:00

Investors are turning to Return on Invested Capital (ROIC) to gauge company value over growth. Tech giants are investing heavily in AI infrastructure, except for Apple. Apple unveiled Apple Intelligence, enhancing Siri and other functions on its devices. Apple’s competitive distribution advantage enables free AI services from leading model-builders, providing revenue for Apple.

Apple is offering leading AI models for free through Apple Intelligence. OpenAI and other AI start-ups are participating, generating revenue from premium subscriptions. Apple’s global distribution power allows for partnership profitability without costly investments in AI capabilities. Apple’s engaged user base secures high ROIC, making it Warren Buffett’s largest holding.



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