.July 29, 2024 03:43:16 AM

Diageo, known for brands like Johnnie Walker and Smirnoff, faces a potential first annual sales decline since COVID-19. Analysts predict a slight drop due to a slowdown in China, a key market. Despite this, organic sales growth is expected, excluding currency fluctuations and acquisitions.

Factors contributing to the slowdown in China include the economic slowdown, shifting consumer preferences, and increased competition from local brands. Investors should research using Financial Modeling Prep (FMP) to analyze Diageo’s financials and industry trends.

FMP offers access to financial data and tools like the Weighted Moving Average (WMA) API for analyzing historical price trends and identifying entry and exit points for investments. Sign up for a free trial of FMP to make informed decisions based on data and analysis.