Fluent, Inc. reported Q2 2024 revenue of $58.7 million with a net loss of $11.6 million

From GlobeNewswire: 2024-08-19 16:00:00

Fluent, Inc. reported a revenue of $58.7 million for Q2 2024, with a net loss of $11.6 million. The gross profit for the quarter was $12.6 million, and the media margin was $15.7 million. Adjusted EBITDA showed a negative $4.5 million. In 1H 2024, the revenue was $124.7 million with a net loss of $17.9 million.

Despite challenges in the call solutions business, Fluent, Inc. saw growth in syndicated performance marketplaces. The company remains optimistic about growth prospects for the second half of 2024. Strategic initiatives include expanding Adflow offerings and adapting to regulatory changes. Expense discipline and growth management are expected to support improved results.

Fluent, Inc. will host a conference call to discuss financial results on August 19, 2024. The Company anticipates improved performance in the second half of 2024, driven by the growth of syndicated performance marketplaces. Key goals include strengthening owned and operated marketplaces and acquiring traffic meeting quality standards. The Company expects mid-single-digit adjusted EBITDA and revenue.

Fluent, Inc., a data-driven performance marketing company, has been a leader in customer acquisition and partner monetization since 2010. Leveraging diverse ad inventory and untapped channels, Fluent connects brands with consumers at the optimal moment. The Company constantly innovates to enhance performance and unlock revenue streams.



Read more at GlobeNewswire:: Fluent Announces Second Quarter 2024 Financial Results