Starbucks will stop charging extra for dairy alternatives
From CNBC: 2024-10-30 18:37:42
Starbucks eliminates surcharge for dairy substitutes, including oat milk, starting Nov. 7. CEO Brian Niccol aims to enhance customer experience and boost sales amid recent declines. Nondairy milk is popular customization, following launch of holiday menu and end of olive oil-infused drinks. Previous surcharges for dairy alternatives could reach up to 80 cents per drink in some markets. Starbucks has faced criticism from PETA over nondairy surcharges, prompting legal action from lactose-intolerant customers.
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