Nestle to cut at least $2.8b of costs by 2027, boost marketing under CEO Freixe By Reuters

From Investing.com: 2024-11-19 02:50:32

Nestle plans to boost advertising and marketing, cut costs by $2.8 billion by 2027, and create a standalone unit for its water and premium drinks businesses. The company aims for 4%+ organic sales growth and a 17% profit margin. CEO Freixe wants to invest in core brands like Nescafe and Maggi. KitKat’s marketing budget increased by 20%.



Read more at Investing.com: Nestle to cut at least $2.8b of costs by 2027, boost marketing under CEO Freixe By Reuters