Bologna market to reach $11.7 billion by 2032, driven by demand for healthier and premium options.

From GlobeNewswire: 2024-11-27 04:00:00

The bologna market is set to reach a valuation of USD 11.7 billion by 2032, driven by its popularity in sandwiches globally. While demand remains strong, consumers are seeking healthier options, leading to a rise in premium and artisanal bologna. Plant-based alternatives are also gaining traction, catering to vegan and vegetarian markets. Pork bologna, especially the premium variant, is a significant contributor to market growth, with a focus on traditional recipes and natural ingredients. Additionally, the cured bologna segment is expected to grow at a CAGR of approximately 4.7%, reaching USD 4.8 billion in 2023, driven by its extended shelf life and unique flavor. The U.S. bologna market is projected to grow at a CAGR of 4.6% from 2024 to 2032, fueled by a shift towards healthier offerings, including low-fat, nitrate-free, and organic products. Premium and artisanal varieties are gaining popularity, while plant-based alternatives are meeting the demand for vegetarian options.



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