Broadcast scheduling software market projected to reach USD 7.8 billion by 2032 with technological innovations driving growth
From GlobeNewswire: 2024-12-15 09:00:00
The Broadcast Scheduling Software Market is projected to reach USD 7.8 billion by 2032, with a CAGR of 19.34% from 2024-2032. Technological innovations in cloud computing and AI are driving market expansion, with cloud-based platforms and AI-driven functionalities enhancing operational efficiency and audience engagement.
Segmentation analysis shows that the on-premise segment currently dominates the market, driven by traditional broadcasting systems in developing economies. However, the cloud segment is expected to grow rapidly due to changing consumer preferences towards online and streaming media services.
North America led the market in 2023, with over 38.5% revenue share, while the Asia-Pacific region is expected to experience the fastest growth, driven by digital broadcasting advancements in countries like India, China, and Japan.
In March 2024, Avid unveiled a new version of its broadcast scheduling software with advanced AI capabilities for content prediction and audience engagement, reflecting the industry’s commitment to innovation and meeting evolving consumer demands. In February 2024, Imagine Communications launched an upgraded broadcast scheduling platform with real-time analytics and machine learning capabilities to improve operational efficiency for broadcasters. The platform aims to automate scheduling processes and optimize content delivery for enhanced viewer engagement.
The broadcast scheduling software market analysis report for 2024-2032 includes various key points such as market dynamics impact analysis, statistical insights, competitive landscape, regional analysis, and company profiles. The report also covers segmentation by solution, deployment, and application, providing a comprehensive overview of the industry.
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