Binance and Worldpay partner to allow crypto purchases via Apple Pay and Google Pay
From Yahoo Finance: 2025-04-08 06:12:00
Binance, a popular cryptocurrency exchange, has teamed up with Worldpay to integrate Apple Pay and Google Pay into its fiat onramp system. This partnership enables users to buy cryptocurrencies with credit or debit cards linked to these digital wallets, enhancing transaction convenience. Last year, Binance expanded its payment options to include over 1,000 choices and supported 125+ fiat currencies. The exchange has also broadened its reach, launching services in 20+ new countries and integrating mobile money systems in nine nations in West and Central Africa. These efforts have resulted in a retention rate of over 60% among active Fiat & P2P users in 2024, indicating positive user experiences. Binance views the addition of Apple Pay and Google Pay as a commitment to user convenience and a response to the global trend favoring digital wallets. Worldpay’s Nabil Manji believes this integration will allow users to engage with crypto as easily and confidently as traditional e-commerce transactions. Binance’s VP of Fiat, Thomas Gregory, sees the collaboration with Worldpay as a natural next step, aiming to offer users more options and smoother access to cryptocurrencies through familiar mobile-first platforms. Binance emphasizes the significance of its initiative in areas with high mobile penetration but limited credit card usage, striving to facilitate new users’ entry into the digital asset realm. The company believes that financial inclusion begins with accessibility, with each integration bringing them closer to their goal of onboarding the next billion users into Web3. Binance’s move to integrate Apple Pay and Google Pay through Worldpay aligns with its broader mission to democratize cryptocurrency participation, making digital finance as accessible and intuitive as everyday transactions. In a separate development earlier this year, French authorities launched a judicial investigation into Binance over allegations of money laundering and tax fraud.
Read more at Yahoo Finance: Binance partners Worldpay to integrate two digital wallets for crypto purchases